Website and Travel Marketing News | E-site Marketing

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E-site Marketing - In The News

Lodging Magazine

Lines in the Sand by Phillip Hayward Read More

Lodging Hospitality Magazine

E-site Marketing and Travelocity Launch Customized Application of RSS Technology Read More

HSMAI Marketing Review

Developing Effect Internet Advertising by Felix Laboy Read More

Lodging Magazine

Send Out the Search Party Mastering the Art and Science of Search Engine Optimization Philip Hayward Read More

HSMAI Marketing Review

Taking Control - Now is the time to Drive Traffic to Your Web Site by Felix Laboy Read More

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E-site Marketing - Press Releases

E-site Marketing Wins Five Golden Click Adrian Awards Adding Up to a Total of 17 for 2007

E-site Marketing, the Sabre Holdings premier Internet marketing company specializing in online business solutions exclusively for the hospitality industry has been awarded five Golden Click Awards in the 51st HSMAI Adrian Awards Competition. The awards showcase industry achievers and results that have demonstrated strong return on investment (ROI) across all sectors of the hospitality industry. Read More

Website Form and Function: it is Possible to Achieve Both

E-site Marketing, the Sabre Holdings premier internet marketing company specializing in online business solutions exclusively for the hospitality industry was recently awarded 9 awards by the Web Marketing Association in the categories of Hotel and Lodging, Restaurant and Travel; the highest number awarded to any company in these categories. While the outstanding website design is evident at first glance, E-site Marketing also shows outstanding performance when measured by e-marketing Key Performance Indicators. To measure this performance, websites are benchmarked against their pre-redesign statistics on several metrics such as Website Traffic Growth, Visitor-to-Look and Look-to-Book Ratio, Revenue-Per-Visitor and Return on Investment. E-site Marketing's proprietary tracking tool RezTrack Read More

E-site Marketing Publishes White Paper on Web 2.0 for the Travel Marketer and Consumer

E-site Marketing, the premier internet marketing company specializing exclusively in online business solutions for the hospitality industry, has published a White Paper titled Web 2.0 for the Travel Marketer and Consumer in collaboration with the International Association of Online Communicators (IAOC). Read More

Sabre Holdings Acquires E-site Marketing to Build on Comprehensive Hospitality Offerings

June 5, 2007 - Sabre Holdings, announced today that it has acquired E-site Marketing, the premier internet marketing company specializing in online business solutions exclusively for the hospitality industry. Read More

E-Site Marketing Partners With The Broadmoor To Expand Its Internet And Technology Initiatives

E-site Marketing recently launched a new customer-friendly Website www.broadmoor.com for the historic BROADMOOR in Colorado Springs. Read More

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E-site Marketing - News

General information about the new .travel initiative

The .travel sTLD (sponsored top level domain name) is designed to serve the global travel and tourism community. The major aims of the .travel sTLD are improved Internet identity, increased adoption of online technology and enhanced linkages between the industry and its customers. One key feature of the proposed .travel sTLD is inclusion in the first central, global online directory based on unique vocabulary to precisely identify providers of travel products and services to consumers worldwide. Read More

AntiSpam Legislation

Can-Spam Act Enacted January 1, 2004 Read More

Domain Name Service/VeriSign

Starting in mid-September, VeriSign, which is charged with administering all .net and .com domain names, instituted a change to the Internet which redirected all non-existent .com and .net domain names to its service called “Site Finder” instead of displaying an error message as is typical. Read More

Microsoft to Change Internet Explorer

Microsoft lost a suit brought against it by Eolas Technologies, a company which claims it has the patent over the use of plug-ins on the Web. Read More

Search Engine Advertising: Trademark Protection on Google & Overture

Google and Overture, providers of pay-per-click search engines, recently enacted a policy where companies can submit complaints on trademarks being bid by competitors. Read More

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